Fajri, Mega Barokatul Peer Review Artikel_Pengaruh Diferensiasi Produk terhadap Kepuasan Konsumen Pada Rumah Bolen Si Teteh Paciran Lamongan. Journal Of Economics, Management, and Business Research.
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Abstraksi
Introduction: This study aims determine whether there is an effect of product differentiation on consumer satisfaction at the home of Bolen Si Teteh Paciran Lamongan. Method: The method used in this research is sampling technique used was a simple random sampling technique, namely taking samples from the population at random without regard to the existing strata in the population. Finding/Results: The results of the R2 correlation test are known that the R Square results are 0.481. This means that the contribution of the independent variable to the dependent variable is 48.1% while the remaining 51.9% is influenced by other variables not included in this study.
Item Type: | Other |
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Subjects: | Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Lamongan > Fakultas Ekonomi dan Bisnis Fakultas Ekonomi dan Bisnis > S1 Manajemen Universitas Muhammadiyah Lamongan > Fakultas Ekonomi dan Bisnis > S1 Manajemen |
Divisions: | Universitas Muhammadiyah Lamongan > Fakultas Ekonomi dan Bisnis Fakultas Ekonomi dan Bisnis |
Depositing User: | Dosen Fajri Mega Barokatul |
Date Deposited: | 07 May 2024 08:43 |
Last Modified: | 07 May 2024 08:43 |
URI: | http://repository.umla.ac.id/id/eprint/4234 |
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